Aldi

RetailGermany

Aldi visual identity — brand colors, fonts, and logos on BeeFoo.

2 colors · 0 fonts · 0 logos

Visual DNA

A fingerprint of Aldi’s colors, contrast, and vibe — plus brands that feel similar.

Primary color

Aldi Blue#00A0E2
Style
Modern
Energy
7.0/10
Minimalism
6.0/10
Warmth
5.8/10
Accessibility
AAA7.13:1
Industry
Retail
Dominant shape
Rounded
Typography
Geometric Sans

Brand colors

HEX, RGB, HSL, and CMYK ready for production use.

Aldi Blue

  • HEX
  • RGB rgb(0, 160, 226)
  • HSL hsl(198, 100%, 44%)
  • CMYK cmyk(100%, 29%, 0%, 11%)

Orange

  • HEX
  • RGB rgb(246, 135, 18)
  • HSL hsl(31, 93%, 52%)
  • CMYK cmyk(0%, 45%, 93%, 4%)

Fonts

Typefaces associated with this brand system.

No fonts recorded yet.

Logos

Primary marks and variants currently available.

No logos recorded yet.

Compare with

Side-by-side colors, fonts, logos, and brand facts.