BMW Blue
- HEX
- RGB
rgb(0, 102, 177) - HSL
hsl(205, 100%, 35%) - CMYK
cmyk(100%, 42%, 0%, 31%)
BMW
BMW visual identity — brand colors, fonts, and logos on BeeFoo.
2 colors · 0 fonts · 1 logos
Visual DNA
A fingerprint of BMW’s colors, contrast, and vibe — plus brands that feel similar.
Primary color
BMW Blue#0066B1- Style
- Contemporary
- Energy
- 4.4/10
- Minimalism
- 5.6/10
- Warmth
- 0.4/10
- Accessibility
- AA5.94:1
- Industry
- Automotive
- Dominant shape
- Rounded
- Typography
- Geometric Sans
Visual similarity
Brand colors
HEX, RGB, HSL, and CMYK ready for production use.
Black
- HEX
- RGB
rgb(28, 28, 28) - HSL
hsl(0, 0%, 11%) - CMYK
cmyk(0%, 0%, 0%, 89%)
Fonts
Typefaces associated with this brand system.
No fonts recorded yet.
Logos
Primary marks and variants currently available.
BMW Logo
icon · SVG · #0066B1
Compare with
Side-by-side colors, fonts, logos, and brand facts.
Similar brands
More identities from the same category.