H&M

FashionSweden

H&M visual identity — brand colors, fonts, and logos on BeeFoo.

1 colors · 0 fonts · 0 logos

Visual DNA

A fingerprint of H&M’s colors, contrast, and vibe — plus brands that feel similar.

Primary color

H&M Red#E50010
Style
Modern
Energy
6.8/10
Minimalism
6.9/10
Warmth
10.0/10
Accessibility
AA4.84:1
Industry
Fashion
Dominant shape
Rounded
Typography
Geometric Sans

Brand colors

HEX, RGB, HSL, and CMYK ready for production use.

H&M Red

  • HEX
  • RGB rgb(229, 0, 16)
  • HSL hsl(356, 100%, 45%)
  • CMYK cmyk(0%, 100%, 93%, 10%)

Fonts

Typefaces associated with this brand system.

No fonts recorded yet.

Logos

Primary marks and variants currently available.

No logos recorded yet.

Compare with

Side-by-side colors, fonts, logos, and brand facts.